“Stereoscape’s team was able to quickly understand the essence of our product and to produce animations that make it clear to everybody in just a matter of minutes.”
Pasi Kauhanen, Team manager, Software development, Fastems
A SERIES OF PRODUCT ANIMATIONS PUTS EXISTING CAD MODELS TO WORK
The leading independent manufacturer of factory automation systems Fastems is known for its flexible manufacturing systems (FMS), robotics-based automation production control software, gantry and interlinking systems, and its wide range of services.
Fastems was looking for a way to present its product and service range in a way that would highlight the intelligent portfolio of solutions provided by its hardware and software working together in full harmony 8760 hours per year.
THE SOLUTION – A SERIES OF ANIMATIONS THAT PRESENT THE BIG PICTURE AND ITS PARTS
Stereoscape produced a series of animations for Fastems. The animations, targeted at professional audiences, use 2D as well as 3D animations in explaining the company’s products and the entity they build. To create the animations, we leveraged Fastems’ digital assets and used the existing CAD models to create the 3D visualisations.
Each of the animations, with a length ranging from about 1 to 3 minutes, can be used as a stand-alone presentation for separate hardware or software solutions. Together the animations make the advanced flexible manufacturing systems – something Fastems is known for all over the world – visible and easily understandable.
THE RESULTS – VERSATILE COMMUNICATION TOOL FOR MARKETING, SALES AND EVEN SALES TRAINING
The animations manage to explain the intelligent systems – and the numerous benefits they bring – to a detail that goes beyond the traditional marketing use in trade shows. The fact that Stereoscape’s team was able to visually crystallise the systems and their components made it possible to build a series of animations that are both informative and persuasive. Once again, the result was a versatile product communication tool that works for marketing purposes on a big screen for larger audiences in tradeshows as well as in face-to- face sales presentations and even sales training.
“We rock the world of manufacturing” is a slogan used by Fastems. Tuning into Fastems’ business to demonstrate the true value of their products underpinned the assignment. Stereoscape’s team puts great effort into understanding the features, benefits and applications of the client’s products to provide a meaningful user experience and the best value for the client’s money.