Angry Birds

Holographic projection at Rovio’s HQ

Client

Rovio

Year

2013

Category

Rovio is an entertainment media company, and the creator of the globally successful Angry Birds franchise. A special ‘gallery wall’ at corporate headquarters highlights Rovio’s most valuable Angry Birds products. Stereoscape was asked to provide a fun holographic solution to draw attention to the Minion Pig plush toy on display in the gallery.

Solution

Stereoscape provided Rovio with a holographic unit, complete with animation. The shelf space available was perfect for a small Dreamoc POP display. The content consisted of an animated sequence rotating around a real product, producing a mixed reality experience.

Results

The Rovio team were very happy with both the installation and the turnaround time. Based on the success of the first setup, the Rovio team plan to regularly update the animation in order to keep the display fresh and entertaining. Holographic projection provides a unique way to promote Rovio’s exciting products.

Client comments

“It’s a really fun animation, fitting very well into our showroom concept.”

Retail Store Designer, Rovio Entertainment

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